TV COMMERCIAL PRODUCTION IN CAMBODIA

ANTIBIOTIC AWARENESS CAMPAIGN for WHO
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TV Commercial Production in Cambodia

TV Commercial Production in Cambodia produced in Collaboration with Melon Rouge for the Antibiotic Resistance in Cambodia Campaign by The Ministry of Health – Cambodia and The World Health Organization Regional Office for the Western Pacific Cambodia.

This is one of the 3 TV spots we produced for them, and they will be part of a full media campaign, that aims to change the behaviour in antibiotic consumption in Cambodia. Check their website for more information.

The TV campaign is being launched as we are writing these lines, today January 11th, on CTN at 20:00.

Regarding the production process, the biggest challenge was to produce the script the agency proposed within a tight deadline into three different spots in less than ten days. Location scouting & waiting for approval, six not famous actors and a ten day deadline forced the full human power of littlestories to deliver at 200% in order to achieve the deadlines requested while keeping our quality standard.

Despite all of these requirements, we are happy at littlestories to be able to contribute to such an important campaign. People in Cambodia just go to the pharmacy when they have a small cough and get what they call a “medicine cocktail” without any prescription, making them more prone to sickness afterwards. This campaign, Antibiotic Resistance in Cambodia, aims to end this behaviour for the benefit of Cambodians, so we are happy to be part of it. :)

Skills Applied

PRODUCTION / FILMING / MOTION GRAPHICS / POST-PRODUCTION / LOCATION SCOUTING / CASTING / TRANSLATIONS

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